SUNGOLD REINVENTS DRY JANUARY
WITH VIBRANT MOCKTAILS AND UNIQUE HAPPY HOURS
Williamsburg’s Sungold is rewriting the rules of Dry January with a month-long celebration of inventive zero-proof cocktails and flavor-forward happy hour bites. Blending creative mixology, wood-fired cooking, and a warm, glowing atmosphere, this neighborhood favorite proves that mindful drinking can be every bit as indulgent—and even more refreshing.
A NEW KIND OF JANUARY
CELEBRATION
Sungold, the stylish ground-floor restaurant of the Arlo Williamsburg, has long been known for its easygoing glamour—warm lighting, polished wood, and a menu that feels both Brooklyn-cool and quietly refined. But this winter, the neighborhood favorite earns new attention for something unexpected: a Dry January happy hour that proves skipping the spirits doesn’t mean sacrificing the fun.
ZERO-PROOF COCKTAILS,
MAXIMUM FLAVOR
As many New Yorkers detox from the holiday swirl, Sungold has transformed its bar program into a playground of creative, zero-proof flavor. Beverage director–crafted mocktails take center stage, each showcasing the restaurant’s hallmark approach: simple ingredients elevated by thoughtful technique. Guests will find drinks built on house-made syrups, infused teas, cold-pressed citrus, and fresh herbs—vibrant sips that deliver complexity without alcohol’s burn. Expect concoctions like a zesty yuzu spritz, a blackberry-sage cooler, or a smoky lapsang sour that tastes unexpectedly grown-up.
A CULINARY PAIRING WORTH STAYING FOR
What sets Sungold apart, however, is its pairing-forward happy hour. From late afternoon into early evening, the bar releases a tightly curated selection of small plates designed to complement the zero-proof offerings.
The signature sourdough pizza—thin, blistered, and layered with farmers-market toppings—shares the spotlight with house-pulled mozzarella, wood-roasted vegetables, and inventive seasonal bites. Each dish arrives with the restaurant’s signature balance: unfussy, generously portioned, and deliciously craveable.
WARM, WELCOMING, AND UNWIND-READY
Sungold’s Dry January festivities also make the space feel especially inviting. The buzzy dining room glows during golden hour, ideal for lingering catch-ups, casual date nights, or a stress-free solo unwind. For many, it’s a refreshing alternative to the typical bar scene—one where the focus shifts to flavor, conversation, and a renewed connection to what dining out can be when the pressure is off.
MINDFUL DRINKING, ELEVATED
As more New Yorkers embrace mindful drinking, Sungold offers a blueprint for how restaurants can celebrate the spirit of the season without the spirits themselves. It’s a month-long reminder that great hospitality comes from creativity, warmth, and just a little bit of glow—no alcohol required.
Whether you’re easing into the new year or simply curious about zero-proof mixology done right, Sungold’s Dry January happy hours provide the perfect reason to raise a glass—minus the hangover.
Happy Hours:
Wine & Brine
- Hours: Monday – Friday, 4pm – 7pm
- Offering: A dozen oysters and a full bottle of wine for just $50...
Lucky Hour
- Hours: Monday – Friday, 4pm – 7pm
- Offering: The Brooklyn Happy Meal comes with an espresso martini...
The “Mary’s Mule” served at Sungold in Williamsburg, Brooklyn, is a zero-proof (non-alcoholic) cocktail.
At-Home Recipe (Zero-Proof)
To recreate the Sungold “Mary’s Mule” at home, combine the ingredients over ice in a mule mug or a Collins glass.
Ingredients:
· 2 oz Ritual whiskey alternative (or another non-alcoholic whiskey substitute)
· 0.5 oz Fresh lime juice (to taste)
· 4-6 oz Q-mixers hibiscus ginger beer (or another premium hibiscus ginger beer)
· Garnish: Lime wedge or wheel
Instructions:
1. Fill your serving glass or copper mug with ice.
2. Pour in the non-alcoholic whiskey alternative and fresh lime juice.
3. Top with the hibiscus ginger beer.
4. Stir gently to combine and garnish with a lime wedge or wheel.
Inside Arlo Williamsburg
As the home of Sungold, Arlo Williamsburg adds a distinctive backdrop to the dining experience. Formerly The Williamsburg Hotel, the property has been transformed into a polished, design-forward sanctuary with a Brooklyn edge. Its interiors blend industrial textures with soft lighting and clean architectural lines, creating a warm and approachable sophistication that feels effortlessly cool. Guests who wander in for dinner or drinks often find themselves lingering in the hotel’s chic communal spaces, which echo the same creative spirit that drives Sungold’s menu.
Beyond its stylish setting, the Arlo brand has made the Williamsburg location a hub for culture, connection, and local discovery. From curated pop-ups and community programming to rooftop happenings and seasonal events, the hotel embraces the neighborhood’s artistic energy. For visitors, it’s a gateway to Brooklyn’s most dynamic corner; for locals, it’s a beautifully appointed extension of their own backyard—one that now pairs perfectly with Sungold’s Dry January glow.
Learn more: arlohotels.com/williamsburg